Privacy Policy
Data protection at a glance
General information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to identify you personally. For detailed information on the subject of data protection, please refer to our privacy policy listed below this text.
Data collection on this website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. Their contact details can be found in the "Information on the responsible body" section of this privacy policy.
How do we collect your data?
Your data is collected when you provide it to us. This may include, for example, data that you enter in a contact form.
Other data is collected automatically or with your consent when you visit the website by our IT systems. This is primarily technical data (e.g., Internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Some of the data is collected to ensure that the website functions properly. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated through the website, the data provided will also be processed for contract offers, orders, or other order inquiries.
What rights do you have regarding your data?
You have the right to receive information about the origin, recipient, and purpose of your stored personal data at any time and free of charge. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
You can contact us at any time with any questions you may have on this or other data protection issues.
Analytics tools and third-party tools
When you visit this website, your surfing behavior may be statistically evaluated. This is primarily done using so-called analysis programs.
Detailed information about these analysis programs can be found in the following privacy policy.
hosting
We host the content of our website with the following provider:
Hetzner
The provider is Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen (hereinafter referred to as Hetzner).
For details, please refer to Hetzner's Privacy Policy:https://www.hetzner.com/de/legal/privacy-policy/.
The use of Hetzner is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in ensuring that our website is displayed as reliably as possible. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
General information and mandatory information
Privacy Policy
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) may be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties.
Note on the responsible body
The responsible body for data processing on this website is:
Ing. Klaus Schneider GmbH
Lehnergasse 6, 1230 Vienna
T:+43 1 888 56 39
F: +43 1 888 56 39-17
office@abuskrane.at
www.abuskrane.at
Commercial register no. FN 71610i HG Vienna
VAT no. AT-U15090808 | ARA no. 857
The responsible body is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).
storage period
Unless a more specific storage period is specified in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, deletion will take place once these reasons no longer apply.
General information on the legal basis for data processing on this website
If you have consented to the processing of your data, we process your personal data on the basis of Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR, provided that special categories of data as defined in Article 9(1) of the GDPR are being processed. In the event of explicit consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Article 49(1)(a) of the GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g., via device fingerprinting), data processing is additionally based on Section 25(1) of the German Telemedia Act (TDDDG). You may revoke your consent at any time. If your data is necessary for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Article 6(1)(b) of the GDPR. Furthermore, we process your data if it is necessary to comply with a legal obligation on the basis of Article 6(1)(c) of the GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Article 6(1)(f) of the GDPR. The applicable legal bases in each individual case are described in the following sections of this Privacy Policy.
Notice Regarding the Transfer of Data to Third Countries That Do Not Meet Data Protection Standards and the Transfer of Data to U.S. Companies That Are Not DPF-Certified
Among other things, we use tools from companies based in third countries that do not meet EU data protection standards, as well as U.S. tools whose providers are not certified under the EU-U.S. Data Privacy Framework (DPF). When these tools are active, your personal data may be transferred to and processed in these countries. Please note that third countries that do not meet EU data protection standards cannot guarantee a level of data protection comparable to that of the EU.
Please note that, as a safe third country, the United States generally maintains a level of data protection comparable to that of the EU. Data transfers to the United States are therefore permitted if the recipient is certified under the “EU-US Data Privacy Framework” (DPF) or has appropriate additional safeguards in place. Information regarding transfers to third countries, including the recipients of the data, can be found in this Privacy Policy.
Recipients of Personal Data
As part of our business operations, we collaborate with various external parties. In some cases, this requires the transfer of personal data to these external parties. We only disclose personal data to external parties if this is necessary for the performance of a contract, if we are legally obligated to do so (e.g., disclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Article 6(1)(f) of the GDPR, or if another legal basis permits the disclosure of data. When using data processors, we disclose our customers’ personal data only on the basis of a valid data processing agreement. In the case of joint processing, a joint processing agreement is concluded.
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke any consent you have already given at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right to object to data collection in specific cases and to direct marketing (Art. 21 GDPR)
If data processing is based on Article 6(1)(e) or (f) of the GDPR, you have the right at any time to object to the processing of your personal data on grounds relating to your particular situation; this also applies to profiling based on these provisions. The specific legal basis on which processing is based can be found in this Privacy Policy. If you object, we will no longer process your personal data in question, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims (objection under Article 21(1) of the GDPR).
If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of your personal data for such marketing purposes; this also applies to profiling to the extent that it is related to such direct marketing. If you object, your personal data will no longer be used for direct marketing purposes (objection pursuant to Article 21(2) of the GDPR).
Right to lodge a complaint with the competent supervisory authority
In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or place of the alleged violation. The right to lodge a complaint exists without prejudice to other administrative or judicial remedies.
Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if it is technically feasible.
Access, Correction, and Deletion
Within the framework of the applicable legal provisions, you have the right to obtain information free of charge at any time about your stored personal data, its origin and recipients, and the purpose of data processing, and, if applicable, a right to correct or delete this data. You can contact us at any time with any questions you may have on this topic or on the subject of personal data.
Right to restriction of processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time to do so. The right to restriction of processing applies in the following cases:
- If you dispute the accuracy of your personal data stored by us, we will generally need time to verify this. For the duration of the verification process, you have the right to request that the processing of your personal data be restricted.
- If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
- If we no longer need your personal data, but you need it to exercise, defend, or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of its deletion.
- If you have lodged an objection pursuant to Art. 21 (1) GDPR, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to request that the processing of your personal data be restricted.
If you have restricted the processing of your personal data, this data may—apart from its storage—only be processed with your consent or for the assertion, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.
When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Objection to advertising emails
We hereby object to the use of contact data published within the scope of the legal notice obligation for sending unsolicited advertising and information materials. The operators of the website expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, for example via spam emails.
Data collection on this website
cookies
Our websites use so-called "cookies." Cookies are small data packets and do not cause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or your web browser automatically deletes them.
Cookies may originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services from third-party companies within websites (e.g., cookies for processing payment services).
Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies can be used to evaluate user behavior or for advertising purposes.
Cookies that are necessary for the electronic communication process, for providing certain functions you have requested (e.g., the shopping cart feature), or for optimizing the website (e.g., cookies for measuring website traffic) are stored pursuant to Article 6(1)(f) of the GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies to ensure the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG); consent may be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be restricted.
If other cookies and services are used on this website, you can find that information in this Privacy Policy.
Consent with Borlabs Cookie
Our website uses Borlabs Cookie’s consent technology to obtain your consent to the storage of certain cookies in your browser or to the use of certain technologies, and to document this in compliance with data protection regulations. This technology is provided by Borlabs GmbH, Hamburger Str. 11, 22083 Hamburg (hereinafter “Borlabs”).
When you visit our website, a Borlabs cookie is stored in your browser, which stores the consents you have given or the revocation of these consents. This data is not passed on to the provider of Borlabs Cookie.
The collected data will be stored until you request that we delete it, delete the Borlabs cookie yourself, or the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. For details on how Borlabs handles data processing, please visithttps://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.
Borlabs cookie consent technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 (1) (c) GDPR.
server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
- Browser type and browser version
- operating system used
- Referrer URL
- Host name of the accessing computer
- Time of server request
- IP address
This data is not merged with other data sources.
This data is collected on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website—for this purpose, the server log files must be collected.
contact form
If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not pass on this data without your consent.
This data is processed on the basis of Art. 6 (1) (b) GDPR, provided that your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR), if this has been requested; consent can be revoked at any time.
The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to its storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.
Use of Artificial Intelligence (AI) to Respond to Customer Inquiries
We use AI-powered software to process and respond to customer inquiries. The AI we use analyzes the content of your message to generate an appropriate response or a suggested response, either autonomously or semi-autonomously. In this context, our AI processes all content in your message, including names, email addresses, communication content, and technical information (e.g., IP addresses, device information).
The use of the AI software is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in ensuring that our customer communications are as efficient as possible through the use of modern technical solutions.
We use the following AI applications:
ChatGPT
We use ChatGPT for our customer communications. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA,https://openai.com. Therefore, when you contact us, your inquiries—including metadata—may be transmitted to ChatGPT’s servers and processed there to generate an appropriate response.
We have configured ChatGPT so that the data we forward to ChatGPT is not used to train the ChatGPT algorithm.
For more information, please visit:https://openai.com/policies/privacy-policy.
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
Request by email, telephone, or fax
If you contact us by email, telephone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of processing your request. We will not disclose this data without your consent.
This data is processed on the basis of Art. 6 (1) (b) GDPR, provided that your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR), if this has been requested; consent can be revoked at any time.
The data you send us via contact requests will remain with us until you request us to delete it, revoke your consent to its storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular statutory retention periods—remain unaffected.
Communication via WhatsApp
We use the instant messaging service WhatsApp, among other tools, to communicate with our customers and other third parties. The provider is WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or any other third parties from accessing the content of the communications. However, WhatsApp does have access to metadata generated during the communication process (e.g., sender, recipient, and time). We also note that, according to its own statements, WhatsApp shares its users’ personal data with its parent company, Meta, which is based in the United States. For more details on data processing, please see WhatsApp’s Privacy Policy at:https://www.whatsapp.com/legal/#privacy-policy.
We use WhatsApp based on our legitimate interest in communicating as quickly and effectively as possible with customers, prospective customers, and other business and contractual partners (Art. 6(1)(f) of the GDPR). If consent has been obtained, data processing is based exclusively on that consent, which may be revoked at any time with future effect.
The content of communications exchanged between you and us on WhatsApp will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/7735.
We use the "WhatsApp Business" version of WhatsApp.
Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, please see:https://www.whatsapp.com/legal/business-data-transfer-addendum.
We have configured our WhatsApp accounts so that they do not automatically sync data with the address book on the smartphones we use.
We have entered into a Data Processing Agreement (DPA) with the provider named above.
Use of Chatbots
We use chatbots to communicate with you. Chatbots are able to respond to your questions and other inputs without human assistance. To do this, the chatbots analyze not only your inputs but also other data in order to provide appropriate responses (e.g., names, email addresses, and other contact information; customer numbers and other identifiers; orders; and chat histories). Furthermore, the chatbot may collect your IP address, log files, location information, and other metadata. This data is stored on the chatbot provider’s servers.
User profiles can be created based on the collected data. In addition, the data may be used to display targeted advertising, provided that the other legal requirements (in particular, consent) are met. To this end, the chatbots can be linked to analytics and advertising tools.
The data collected can also be used to improve our chatbots and their response behavior (machine learning).
The data you provide during communication will remain with us or the chatbot operator until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.
The legal basis for the use of chatbots is Article 6(1)(b) of the GDPR, provided that the chatbot is used for the purpose of entering into a contract or in connection with the performance of a contract. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, provided that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by the TDDDG. Consent may be revoked at any time. In all other cases, the use of cookies is based on our legitimate interest in ensuring the most effective customer communication possible (Article 6(1)(f) of the GDPR).
Use of AI Applications in Chatbot Communication
Our chatbots use artificial intelligence (AI) in customer communications. The AI we use analyzes the content of your message to autonomously generate an appropriate response. In this context, the AI processes all content in your message, including names, email addresses, communication content, and technical information (e.g., IP addresses, device information).
The use of the AI software is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in ensuring customer communication is as efficient as possible through the use of modern technical solutions. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.
We integrate the following AI applications into our chatbots:
ChatGPT
Our chatbots use ChatGPT for customer communication. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA,https://openai.com. Therefore, when you contact us via chatbot, your inquiries—including metadata—may be transmitted to ChatGPT’s servers and processed there to generate an appropriate response.
We have configured ChatGPT so that the data we forward to ChatGPT is not used to train the ChatGPT algorithm.
For more information, please visit:https://openai.com/policies/privacy-policy.
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
Social media
eRecht24 Safe Sharing Tool
The content on this website can be shared on social networks such as Facebook, X, and others in compliance with data protection regulations. This site uses theeRecht24 Safe Sharing Tool for this purpose. This tool establishes direct contact between the networks and users only when the user actively clicks on one of these buttons. Clicking the button constitutes consent within the meaning of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. This consent may be revoked at any time with future effect.
This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of these social networks, an information window will appear when using social media elements from Facebook, X, and others, allowing the user to confirm the text before submitting it.
Our users can share the content of this site on social networks in compliance with data protection regulations without the network operators creating complete surfing profiles.
The service is used to obtain the legally required consent for the use of certain technologies. The legal basis for this is Art. 6 (1) (c) GDPR.
Elements of the Facebook social network are integrated into this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the data collected is also transferred to the United States and other third countries.
You can find an overview of Facebook's social media elements here:https://developers.facebook.com/docs/plugins/?locale=de_DE.
When the social media element is active, a direct connection is established between your device and the Facebook server. This informs Facebook that you have visited this website using your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Facebook. For more information, please see Facebook’s Privacy Policy at:https://de-de.facebook.com/privacy/explanation.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set forth in a joint processing agreement. The text of the agreement can be found at:https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy notices when using the Facebook tool and for ensuring the tool is implemented on our website in compliance with data protection laws. Facebook is responsible for the data security of Facebook products. You can exercise your data subject rights (e.g., requests for information) regarding the data processed by Facebook directly with Facebook. If you exercise your data subject rights with us, we are obligated to forward these requests to Facebook.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see:https://www.facebook.com/legal/EU_data_transfer_addendum,https://de-de.facebook.com/help/566994660333381, andhttps://www.facebook.com/policy.php.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/4452.
This website incorporates features from Instagram. These features are provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
When the social media element is active, a direct connection is established between your device and the Instagram server. This provides Instagram with information about your visit to this website.
If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Instagram.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The processing carried out by Facebook or Instagram after the data has been transferred is not part of this joint responsibility. The obligations we share have been set forth in a joint processing agreement. The text of the agreement can be found at:https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy notices when using the Facebook or Instagram tools and for ensuring the data protection-compliant implementation of the tools on our website. Facebook is responsible for the data security of the Facebook or Instagram products. You can exercise your data subject rights (e.g., requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you exercise your data subject rights with us, we are obligated to forward these requests to Facebook.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see:https://www.facebook.com/legal/EU_data_transfer_addendum,https://privacycenter.instagram.com/policy/, andhttps://de-de.facebook.com/help/566994660333381.
For more information on this, please see Instagram's Privacy Policy:https://privacycenter.instagram.com/policy/.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/4452.
This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Each time you access a page on this website that contains LinkedIn elements, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click on the LinkedIn "Recommend" button and are logged into your LinkedIn account, LinkedIn can associate your visit to this website with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or its use by LinkedIn.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de
For more information on this, please see LinkedIn's Privacy Policy at:https://www.linkedin.com/legal/privacy-policy.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5448.
On this website, we use elements of the social network Pinterest, which is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
When you visit a page that contains such an element, your browser establishes a direct connection to Pinterest's servers. This social media element transmits log data to Pinterest's server in the USA. This log data may include your IP address, the address of the websites you visited that also contain Pinterest features, the type and settings of your browser, the date and time of the request, your use of Pinterest, and cookies.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
For more information on the purpose, scope, and further processing and use of your data by Pinterest, as well as your rights in this regard and options for protecting your privacy, please see Pinterest’s Privacy Policy:https://policy.pinterest.com/de/privacy-policy.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/4203.
Analysis tools and advertising
Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies, or perform independent analyses. It is used solely for the management and display of the tools integrated through it. However, Google Tag Manager does collect your IP address, which may also be transferred to Google's parent company in the United States.
The use of Google Tag Manager is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the quick and straightforward integration and management of various tools on its website. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Google Analytics
This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables website operators to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, length of stay, operating systems used, and the origin of the user. This data is summarized in a user ID and assigned to the respective end device of the website visitor.
Furthermore, we can use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modeling approaches to supplement the collected data sets and employs machine learning technologies in data analysis.
Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, please see:https://business.safety.google/adscontrollerterms/sccs/.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
IP Anonymization
Google Analytics IP anonymization is enabled. This means that Google truncates your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before transmitting it to the United States. Only in exceptional cases is the full IP address transmitted to a Google server in the United States and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.
Browser plugin
You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link:https://tools.google.com/dlpage/gaoptout?hl=de.
For more information on how Google Analytics handles user data, please see Google's Privacy Policy:https://support.google.com/analytics/answer/6004245?hl=de.
Google Signals
We use Google Signals. When you visit our website, Google Analytics collects, among other things, your location, search history, and YouTube history, as well as demographic data (visitor data). This data may be used for personalized advertising through Google Signals. If you have a Google Account, the visitor data from Google Signals is linked to your Google Account and used for personalized advertising. The data is also used to generate anonymized statistics on our users’ behavior.
order processing
We have entered into a data processing agreement with Google and fully comply with the strict requirements of the German data protection authorities regarding the use of Google Analytics.
Google Analytics E-Commerce Tracking
This website uses the “E-commerce Tracking” feature of Google Analytics. E-commerce tracking enables the website operator to analyze the purchasing behavior of website visitors in order to improve its online marketing campaigns. This involves collecting information such as orders placed, average order values, shipping costs, and the time elapsed from viewing a product to purchasing it. Google may aggregate this data under a transaction ID that is assigned to the respective user or their device.
Hotjar
This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St. Julians Business Center, 3 Elia Zammit Street, St. Julians STJ 1000, Malta, Europe (website:https://www.hotjar.com).
Hotjar is a tool for analyzing your user behavior on this website. With Hotjar, we can record your mouse and scroll movements and clicks, among other things. Hotjar can also determine how long you remained with the mouse pointer on a specific spot. Hotjar uses this information to create so-called heat maps, which can be used to determine which areas of the website are preferred by website visitors.
Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at which point you canceled your entries in a contact form (so-called conversion funnels).
In addition, Hotjar can be used to obtain direct feedback from website visitors. This function serves to improve the website operator's web offerings.
Hotjar uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting).
To the extent that consent has been obtained, the use of the aforementioned service is based exclusively on Article 6(1)(a) of the GDPR and Section 25 of the TDDDG. Consent may be revoked at any time. If consent has not been obtained, the use of this service is based on Article 6(1)(f) of the GDPR; the website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
Disabling Hotjar
If you would like to disable data collection by Hotjar, click the following link and follow the instructions provided there:https://www.hotjar.com/policies/do-not-track/
Please note that Hotjar must be deactivated separately for each browser and each device.
For more information about Hotjar and the data it collects, please refer to Hotjar’s Privacy Policy at the following link:https://www.hotjar.com/privacy
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program from Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters specific search terms in Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available to Google (e.g., location data and interests) (target group targeting). As website operators, we can evaluate this data quantitatively, for example by analyzing which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://policies.google.com/privacy/frameworksandhttps://business.safety.google/controllerterms/.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Google Ads remarketing
This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to then show them interest-based advertising on the Google advertising network (remarketing or retargeting).
Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google's cross-device functions. This allows interest-based, personalized advertising messages that have been tailored to you based on your previous usage and browsing behavior on one device (e.g., cell phone) to also be displayed on another of your devices (e.g., tablet or PC).
If you have a Google account, you can opt out of personalized ads by clicking the following link:https://adssettings.google.com/anonymous?hl=de.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
For more information and the privacy policy, please see Google's Privacy Policy at:https://policies.google.com/technologies/ads?hl=de.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Target group formation with customer matching
To create target groups, we use Google Ads Remarketing customer matching, among other things. This involves transferring certain customer data (e.g., email addresses) from our customer lists to Google. If the customers in question are Google users and are logged into their Google account, they will be shown relevant advertising messages within the Google network (e.g., on YouTube, Gmail, or in the search engine).
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google Conversion Tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website are clicked how often and which products are viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that allows us to personally identify the user. Google itself uses cookies or similar recognition technologies for identification.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
For more information about Google Conversion Tracking, please see Google's Privacy Policy:https://policies.google.com/privacy?hl=de.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Meta Pixel (formerly Facebook Pixel)
This website uses Meta's visitor action pixel to measure conversions. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, Dublin, D04 X2K5, Ireland. However, according to Meta, the data collected is also transferred to the United States and other third countries.
This allows the behavior of website visitors to be tracked after they have been redirected to the provider’s website by clicking on a Meta ad. This enables the effectiveness of Meta ads to be evaluated for statistical and market research purposes and helps optimize future advertising campaigns.
The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Meta, which allows it to be linked to the respective user profile on Facebook or Instagram, and enables Meta to use the data for its own advertising purposes in accordance with the Meta Data Use Policy (https://de-de.facebook.com/about/privacy/). This enables Meta to display advertisements on Facebook or Instagram pages and other advertising channels. As the site operator, we have no control over this use of the data.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
We use the advanced alignment feature within Meta-Pixel.
Advanced matching allows us to send various types of data (e.g., city, state, ZIP code, hashed email addresses, names, gender, date of birth, or phone number) about our customers and prospects—which we collect through our website—to Meta. This allows us to tailor our advertising campaigns on Facebook and Instagram even more precisely to people who are interested in our offerings. In addition, enhanced matching improves the attribution of website conversions and expands Custom Audiences.
To the extent that personal data is collected on our website using the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Meta. The processing carried out by Meta after the transfer is not part of the joint responsibility. The obligations shared by us have been set forth in a joint processing agreement. The text of the agreement can be found at:https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy notices when using the Meta tool and for ensuring the tool is implemented on our website in compliance with data protection laws. Meta is responsible for the data security of Meta products. You can exercise your data subject rights (e.g., requests for access) regarding data processed by Facebook or Instagram directly with Meta. If you exercise your data subject rights with us, we are obligated to forward these requests to Meta.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://www.facebook.com/legal/EU_data_transfer_addendumandhttps://de-de.facebook.com/help/566994660333381.
You can find more information about protecting your privacy in Meta's Privacy Policy:https://de-de.facebook.com/about/privacy/.
You can also disable the "Custom Audiences" remarketing feature in the Ad Settings section athttps://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.
If you do not have a Facebook or Instagram account, you can opt out of Meta's interest-based advertising on the European Interactive Digital Advertising Alliance website:http://www.youronlinechoices.com/de/praferenzmanagement/.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/4452.
Meta Custom Audiences
We use Meta Custom Audiences. This service is provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, Dublin, D04 X2K5, Ireland.
When you visit or use our websites and apps, take advantage of our free or paid offerings, submit data to us, or interact with our company’s Facebook or Instagram content, we collect your personal data. If you give us your consent to use Meta Custom Audiences, we will share this data with Meta, which Meta can then use to show you relevant advertisements. Furthermore, your data can be used to define target audiences (Lookalike Audiences).
Meta processes this data as our data processor. For details, please refer to Meta’s Terms of Service:https://www.facebook.com/legal/terms/customaudience.
Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://www.facebook.com/legal/terms/customaudienceandhttps://www.facebook.com/legal/terms/dataprocessing.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/4452.
Plugins and tools
YouTube with Enhanced Privacy
This website embeds videos from YouTube. The website is operated by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
When you visit one of these websites that has YouTube embedded, a connection is established with YouTube’s servers. This informs the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to associate your browsing activity directly with your personal profile. You can prevent this by logging out of your YouTube account.
We use YouTube in enhanced privacy mode. According to YouTube, videos played in enhanced privacy mode are not used to personalize the user’s YouTube experience. Ads displayed in enhanced privacy mode are also not personalized. No cookies are set in enhanced privacy mode. Instead, however, so-called local storage elements are stored in the user’s browser; these contain personal data similar to cookies and can be used for recognition purposes. Details about enhanced privacy mode can be found here:https://support.google.com/youtube/answer/171780.
In some cases, playing a YouTube video may trigger additional data processing operations over which we have no control.
We use YouTube to ensure that our online offerings are presented in an appealing manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, provided that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.
For more information about data protection on YouTube, please see their Privacy Policy at:https://policies.google.com/privacy?hl=de.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Vimeo
This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.
When you visit one of our pages equipped with a Vimeo video, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.
If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.
Vimeo uses cookies or similar recognition technologies (e.g., device fingerprinting) to recognize website visitors.
We use Vimeo to ensure that our online content is presented in an appealing manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, provided that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by the TDDDG. Consent may be revoked at any time.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses and, according to Vimeo, on “legitimate business interests.” For details, see here:https://vimeo.com/privacy.
For more information on how user data is handled, please see Vimeo's Privacy Policy at:https://vimeo.com/privacy.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5711.
Google Fonts (local hosting)
This site uses Google Fonts, which are provided by Google, to ensure consistent font display. The Google Fonts are installed locally. There is no connection to Google servers.
For more information about Google Fonts, visithttps://developers.google.com/fonts/faqand see Google's Privacy Policy:https://policies.google.com/privacy?hl=de.
Font Awesome (local hosting)
This site uses Font Awesome to ensure consistent font display. Font Awesome is installed locally. No connection is made to servers operated by Fonticons, Inc.
For more information about Font Awesome, please see the Font Awesome Privacy Policy at:https://fontawesome.com/privacy.
Google Maps
This site uses the Google Maps mapping service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. This service allows us to embed maps on our website.
To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google may use Google Fonts for the purpose of uniform font display. When you access Google Maps, your browser loads the required web fonts into your browser cache to display text and fonts correctly.
We use Google Maps to ensure an appealing presentation of our online offerings and to make it easy for users to locate the places listed on our website. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, to the extent that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.
Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://privacy.google.com/businesses/gdprcontrollerterms/andhttps://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
For more information on how user data is handled, please see Google's Privacy Policy:https://policies.google.com/privacy?hl=de.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Google reCAPTCHA
We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
reCAPTCHA is used to check whether data entry on this website (e.g., in a contact form) is performed by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. reCAPTCHA evaluates various information for the analysis (e.g., IP address, length of time the website visitor stays on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run entirely in the background. Website visitors are not notified that an analysis is taking place.
In this context, Google acts solely as a data processor within the meaning of Article 28 of the GDPR and will not use the data collected in this manner for its own purposes. Use of the tool is based on a Data Processing Agreement (DPA) with Google.
The storage and analysis of the data are based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated surveillance and from spam. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5780.
Wordfence
We have integrated Wordfence into this website. The provider is Defiant Inc., Defiant, Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter referred to as "Wordfence").
Wordfence serves to protect our website from unwanted access or malicious cyber attacks. For this purpose, our website establishes a permanent connection to Wordfence's servers so that Wordfence can compare its databases with the accesses made on our website and block them if necessary.
The use of Wordfence is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in protecting its website as effectively as possible against cyberattacks. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.
Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, please see:https://www.wordfence.com/help/general-data-protection-regulation/.
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
Contact Form (Growform)
On our website, we use the form provider Growform Ltd, Kemp House, 160 City Road, London, EC1V 2NX, United Kingdom, to provide you with a multi-step contact or inquiry form. When you use the form, the data you enter—specifically your name, email address, and other fields you fill out—as well as automatically collected data such as your IP address, browser type, and the time of your request, is transmitted to Growform and processed there.
The legal basis for this processing is Article 6(1)(b) of the GDPR, provided that the form is used to initiate a contract; otherwise, it is Article 6(1)(f) of the GDPR, based on our legitimate interest in processing your inquiry. Growform is headquartered in the United Kingdom. Since the European Commission has issued an adequacy decision for the United Kingdom, data transfers to that country are permitted without additional safeguards.
order processing
We have a data processing agreement with Growform in accordance with Article 28 of the GDPR. The data collected via the form is then automatically transferred to our CRM system, HubSpot, and stored there. HubSpot Inc. is headquartered in the United States; the transfer is based on the EU-U.S. Data Privacy Framework or appropriate safeguards in accordance with Article 46 of the GDPR. For more information on how Growform handles your data, please visit https://www.growform.co/de/datenschutz-gdpr/.
FlipLink
On our website, we use the FlipLink service, operated by Antifragile Technologies, Dubai, United Arab Emirates, to display and embed PDF documents as interactive flipbooks. When using this service, personal data such as your IP address, browser type, and time of access—as well as data you voluntarily provide, such as your name and email address, if the lead capture feature is enabled—may be transmitted to FlipLink and processed there.
The legal basis is Article 6(1)(f) of the GDPR, based on our legitimate interest in presenting our documents in an appealing manner, or Article 6(1)(a) of the GDPR, provided that you actively consent to the collection of your data via the form. Since Antifragile Technologies is headquartered in a country outside the EU and the EEA for which no adequacy decision has been issued by the European Commission, the data transfer is based on standard contractual clauses pursuant to Article 46(2)(c) of the GDPR.
For more information on how FlipLink handles your data, please visit https://fliplink.me/de/privacy-policy.
Semrush
On our website, we use technologies provided by Semrush, operated by Semrush CZ s.r.o., Na Hřebenech II 1718/10, Nusle, 140 00 Prague, Czech Republic. When you visit our website, personal data such as your IP address, browser type and version, operating system, referrer URL, pages visited, and the date and time of access are collected and processed.
The legal basis for this processing is Article 6(1)(f) of the GDPR, based on our legitimate interest in analyzing and optimizing our website. Since Semrush has a branch within the European Union, no additional mechanism for data transfer to a third country is required for this processing.
For more information on how Semrush handles your data, please visit https://de.semrush.com/company/legal/privacy-policy/.
Audio and video conferences
data processing
We use online conference tools, among other things, to communicate with our customers. The specific tools we use are listed below. If you communicate with us via video or audio conference over the Internet, your personal data will be collected and processed by us and the provider of the respective conference tool.
The conference tools collect all data that you provide/use to use the tools (email address and/or your phone number). Furthermore, the conference tools process the duration of the conference, the start and end (time) of participation in the conference, the number of participants, and other "context information" related to the communication process (metadata).
Furthermore, the provider of the tool processes all technical data required for online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.
If content is exchanged, uploaded, or otherwise made available within the tool, it will also be stored on the tool provider's servers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.
Please note that we do not have full control over the data processing operations of the tools used. Our options are largely determined by the corporate policy of the respective provider. For further information on data processing by the conference tools, please refer to the privacy policies of the respective tools, which we have listed below this text.
Purpose and legal basis
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 (1) (b) GDPR). Furthermore, the use of the tools serves to generally simplify and accelerate communication with us or our company (legitimate interest within the meaning of Art. 6 (1) (f) GDPR). If consent has been requested, the use of the relevant tools is based on this consent; consent can be revoked at any time with effect for the future.
storage period
The data collected directly by us via the video and conference tools will be deleted from our systems as soon as you request us to delete it, revoke your consent to its storage, or the purpose for data storage no longer applies. Stored cookies remain on your device until you delete them. Mandatory legal retention periods remain unaffected.
We have no influence on the storage period of your data, which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.
Conference tools used
We use the following conference tools:
zoom
We use Zoom. This service is provided by Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. For details on data processing, please refer to Zoom’s Privacy Policy:https://www.zoom.com/de/trust/privacy/privacy-statement/.
Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, please see:https://www.zoom.com/de/trust/privacy/privacy-statement/.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/5728.
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. For details on data processing, please refer to the Microsoft Teams Privacy Statement:https://privacy.microsoft.com/de-de/privacystatement.
The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/6474.
order processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.
Own services
Handling applicant data
We offer you the opportunity to apply for a position with us (e.g., by email, post, or via our online application form). Below, we provide information about the scope, purpose, and use of your personal data collected during the application process. We assure you that the collection, processing, and use of your data will be carried out in accordance with applicable data protection law and all other legal provisions, and that your data will be treated as strictly confidential.
Scope and purpose of data collection
When you send us an application, we process your associated personal data (e.g., contact and communication data, application documents, notes taken during interviews, etc.) to the extent necessary to decide whether to establish an employment relationship. The legal basis for this is Section 26 of the German Federal Data Protection Act (BDSG) (initiation of an employment relationship), Article 6(1)(b) of the GDPR (general contract initiation) and—if you have given your consent—Article 6(1)(a) of the GDPR. Consent can be revoked at any time. Your personal data will only be passed on within our company to persons who are involved in processing your application.
If your application is successful, the data you submit will be stored in our data processing systems for the purpose of implementing the employment relationship on the basis of Section 26 of the German Federal Data Protection Act (BDSG) and Article 6(1)(b) of the GDPR.
As part of the application process, we may also conduct an online search regarding you. This primarily includes Google searches, LinkedIn, and Xing. The legal basis for this type of processing is our legitimate interest in obtaining an overall impression of publicly available information about you, in accordance with Article 6(1)(f) of the GDPR.
Data retention period
If we are unable to offer you a position, you decline a job offer, or you withdraw your application, we reserve the right to store the data you have provided on the basis of our legitimate interests (Art. 6 (1) (f) GDPR) for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data will then be deleted and the physical application documents destroyed. The storage serves in particular for evidence purposes in the event of a legal dispute. If it is apparent that the data will be required after the 6-month period has expired (e.g., due to an impending or pending legal dispute), deletion will only take place when the purpose for further storage no longer applies.
Data may also be stored for longer if you have given your consent (Art. 6(1)(a) GDPR) or if statutory retention obligations prevent deletion.